Is fitshop.co.uk Legit?
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Website
fitshop.co.uk
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Industry/Niche
Fitness & Training
*Suggest a new industry?
Is fitshop.co.uk legit? It's definitely questionable. If you plan to do business on this site, proceed with caution as it received a medium score on our chart. We put to work 53 powerful factors to expose high-risk activity and see if fitshop.co.uk is a scam. Let's look at it and its Fitness & Training industry through an in-depth review. You'll also learn how to detect and block scam websites and what you can do if you already lost your money.
The Scam Detector’s algorithm gives this business the following rank:
53.5/100
We explain below why fitshop.co.uk received this trust score. After reading, please tell us how you came across this platform in the comments.
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What Is fitshop.co.uk? Company Overview
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Domain Creation Date
Sunday 11th, June 2000 12:00 am
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Domain Blacklist Status
Not detected by any blacklist engine
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HTTPS Connection
Valid HTTPS Found
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Proximity to Suspicious Websites
24/100
fitshop.co.uk
As fitshop.co.uk belongs to the Fitness & Training niche, we evaluated the validity of this claim—we have doubts. We tried to extract some content from the website to see what they say about themselves. Here's the conclusion:
Fitshop is Europe's leading retailer for home fitness equipment, offering a wide range of products including cardio machines, strength training equipment, and accessories. Customers can purchase items online or visit one of their nine physical stores. The website focuses on providing high-quality fitness solutions for individuals looking to enhance their home workout experience.
Read more about the rationale behind our score for fitshop.co.uk below.
fitshop.co.uk Technical Analysis
Key Facts
Domain age
24 years 11 months
Company Data
Website Data
Website
fitshop.co.uk
SSL certificate valid
2025-08-28
SSL issuer
Google Trust Services
WHOIS registration date
2000-06-11
WHOIS last update date
2024-07-15
WHOIS renew date
2025-06-11
Owner
Administrator
Technical Contact
Registrar
Name
INWX GmbH [Tag = INWX-DE]
IANA ID
Register website
E-mail
Phone
fitshop.co.uk Review
The Scam Detector website Validator gives fitshop.co.uk a medium trust score on the platform: 53.5. It signals that the business can best be defined by the following tags: Questionable. Minimal Doubts. Controversial.. We are confident about our score as we also partner with other high-tech, fraud-prevention companies that found the same issues. So, why this low score? We came up with the 53.5 score based on 53 aggregated factors relevant to fitshop.co.uk's industry. The algorithm detected possible high-risk activity related to phishing, spamming, and other factors noted in the Questionable. Minimal Doubts. Controversial. tags above. Long story short, we recommend using caution when using this website. But let's explain in more detail.
Explaining Our Analytical Approach
We've displayed some important information within the Company Details section above, each deserving more explanation:
- Proximity to Suspicious Websites
- Threat Profile
- Phishing Profile
- Malware Score
- Spam Score
- Domain Blacklist Status
- HTTPS connection
- Domain Creation Date
While some are self-explanatory concerning fitshop.co.uk, let's dive deeper into the remaining ones.
Proximity to Potentially Harmful Websites
This metric gauges the connection, scored on a scale of 1 to 100, between fitshop.co.uk and websites marked as suspicious. Elevated scores point to a stronger link with these questionable online destinations. It's worth noting that website owners might not always be aware of their site's proximity to these dubious platforms or servers. However, a "Proximity to Suspicious Websites" score surpassing 80 strongly indicates a high-risk website, while a score below 30 signifies a less-threatening site.
Risk Factors: Threat, Phishing, Malware, and Spam
These indicators reveal the vulnerabilities and elements embedded within the HTML code of fitshop.co.uk. They become especially pertinent if the website has received reports from internet users who've encountered unsolicited emails, ads, or messages related to the site. In the context of fitshop.co.uk, our investigation continues working to pinpoint the specific category, but we welcome your insights in the comments below. A high Malware score generally implies the presence of suspicious code that might be unknowingly disseminated. Conversely, a high Spam score hints at a possibly spam-ridden email address associated with the business. Scores under 30 in both categories are reassuring, but any score surpassing this threshold should raise concerns. fitshop.co.uk is a dubious website, given all the risk factors and data numbers analyzed in this in-depth review. Share your experience in the comments.
Domain Blacklisting Status
This term indicates whether fitshop.co.uk has landed on any online directories' blacklists and earned a suspicious tag.
Assessing HTTPS Connectivity
This section provides insight into whether fitshop.co.uk boasts an 's' at the end of the 'HTTP' protocol listed in your browser's address bar. If the tab displays in green, consider it a positive sign.
Safe Check
We want our trust scores and reviews to be as accurate as possible so that you can protect yourself from online fraud. Our algorithm aggregates factors that efficiently analyze a company's website, in this case, fitshop.co.uk.
Online Reviews of fitshop.co.uk
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- Score: 4.6
I recently received a leg extension machine and after spending 2 hours assembling it found out the seat was not straight and also the weight section was also not true. I sent photos to Nathan. I was offered a replacement bench already assembled and sent to me in perfect order so was very happy with the customer service I received
I tried the on line chat service to find out which type of cross training machine was more suitable for me. Spoke to an agent who was friendly, knowledgeable and extremely helpful. She managed to explain the differences between machines. She also directed me to my nearest Fit shop store where I can try out the equipment that I am considering to purchase.
Scammers, returned item on the same day, Holly claims they are damaged , I could’ve just ask for refund if the items were faulty but paid for courier £115 to return. I wouldn’t buy from them, dishonest not trustworthy.
I needed a mix of different kit for my personal training fitness studio and Leon helped me with everything i needed. Found me a great deal and even sorted the delivery out so that it arrives when i am ready for it.
We have previously used the Edinburgh store before you rebranded for our last Treadmill. The service and help we received today fromJoe was again brilliant , he was very happy to give us all the information we needed which helped us choose our new treadmill that and your amazing black Friday sale offer at the store sealed the deal , Thanks again Joe we look forward to our new treadmill arriving .
The seat base was broken on my 15 year old Bodycraft F602 bench and after emailing Fitshop asking if they could get hold of the parts Alisha messaged me and after a couple of days of back and forth messages sourced them for a very good price. I'm very happy dealing with Fitshop it's good to know you can get spare parts for such old equipment and don't have to spend hundreds getting a new bench.
Due to a reoccurring injury I had to make a last minute cancellation but my order was about to be despatched Jonty Woodward at Willesden made a few last minute changes and sorted my issue. Just another example of first class customer service by Fitshop
I tried to order 2 pieces of gym equipment on line, but had problems paying.I phoned the help number from the online order and was connected to a very helpful member of staff called Joe from the Edinburgh store, Joe reviewed the issue and then sent me a link to make paying easier for me.I then had to use the ‘help link’ online and was put straight through to Joe, who again sorted the issue immediately.By using the link, the Order went through without a hitch.Customer service was amazing and Joe was very knowledgeable, patient and helpful.
I visited the Chessington store today and found Liam so helpful. I called first and we discussed a few items I was interested in, he advised they were in stock and said I was welcome to come in to try out the products in the showroom. He was very knowledgeable and talked me through each piece. I said I’d need to talk to my husband before purchasing and he emailed me a detailed quote which was very handy. Good customer service is so difficult to find these days, especially since Covid. I will definitely be visiting the store again.
Joe handled my query and he was excellent. Made the process really simple and thanks to him I ended up buying what I enquired about there and then. He was very helpful.
Excellent.After an initial problem with an order, Stacey made contact and really couldn't have done more to resolve the issue, couldn't be happier with the way Stacey dealt with my order and subsequent replacement.Highly recommend
The FitShop UK website promised me certain features in both the specifications table and user manual, but the product I received did not have them.After reporting to customer service, they simply removed the manual from site saying it was wrong. How does this help me now!? You gave me misleading information at time of purchase and now refuse to compensate me.
Thanks to Max in Customer Care for sorting an issue for me. Excellent service as always from Fitshop UK. Every member of staff is first class. Thanks again to Max.
Great service from Fitshop and also great price which I couldn't beat so would highly recommend them!
Made a request via the online 'contact us' form and received a response within an hour or so with the information required. Will happily purchase from Fitshop again.
I visited the Camberley store for a rowing machine, I was welcomed by Oscar and Marlena. As I wasn't sure which machine to choose their patience and knowledge was outstanding, after spending nearly an hour trying different machines and listening to their advice I left a happy customer, I never once felt rushed or pressured to buy, many thanks for the excellent friendly customer service and to Clair in the Glasgow office for her helpful advice on the phone
Alisha was really helpful in fixing issues on my delivery. Alisha provided quick updates and was very easy to work with through the emails when one of the items did not get delivered. I'm happy with the service and for this, I can recommend Fitshop to my friends. Thank you;
Max & Peter were very helpful firstly Peter with my enquiry & then Max with sorting the change of address. Extremely high level of appreciation from me to you both, thank you. Great teamwork & service 5* indeed.
Visited the Aberdeen shop, Great service from Emma, very helpful in answering all our questions
My wife and I are both retirees and wishing to stay fit and healthy decided to enquire about purchasing a treadmill for winter use. You can read lots of reviews online about different types of treadmill but we wanted to see the actual machines. So a visit to the Fitshop on great Western road Glasgow was the order of the day. On arriving we were greeted by Craig and when we explained what we were looking for and some guidance on treadmills Craig explained the differences and features of the treadmills. What we both enjoyed about this visit was that there was no hard sell from Craig he just wanted what was best for us. After talking and demonstrating Craig gave us a couple of treadmill models to look at, told us to go and look online at reviews in order to get feedback from other uses and if satisfied we could progress from there. As I said before no hard sell. We decided on purchasing a recommended treadmill by Craig and are awaiting the delivery. Many thanks to Craig and Fitshop for a pleasant and courteous shopping experience.
Is fitshop.co.uk a Scam? Share Your Experience
How did you find this company/page? Online ads, suspicious Facebook advertisements, Instagram, email? You can help out many people today by commenting below.. Is fitshop.co.uk a scam? If you interacted with this website, what score would you give it? Please share your experience below by leaving a review. Now, let's look at some powerful fraud prevention tips.
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How To Report Scams: FTC
Do you want to know how to report fitshop.co.uk or other online scammers?Contact the Federal Trade Commission and fill out the form. You can also write down the names of suspicious sites or individuals in the comments section below. You will help thousands of potential victims.
How To Recognize Red Flags Online
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Are You the Owner of fitshop.co.uk?
If you own fitshop.co.uk, we’d love to hear from you. If you'd like to challenge the trust score we’ve assigned, we’re happy to take a closer look. However, please be prepared to provide solid proof of your business's legitimacy. Introduce yourself with your name (not just "Admin").
When domain owners contact us to dispute their trust score, we kindly ask for the following:
* Business documentation that verifies your legitimacy (e.g., certificate of incorporation, business registration, or official records with the site or business name).
* Your personal LinkedIn profile and the business's social media accounts (e.g., Facebook).
* If available, proof of satisfied customers (e.g., screenshots, not just testimonials on your website), evidence of inventory, or records of handling order cancellations properly.
We’re more than willing to update your review based on the evidence you provide—the more proof, the higher your trust score. Please note, however, that we cannot verify non-operational websites or those redirected to other URLs. Additionally, we do not verify websites involved in high-risk financial services, gambling, adult content, or illegal activities.
Please send the following via email to [email protected].



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